Product
Content Management Platform
A centralised, pre-configured dashboard to manage your content across all channels.
We create structured wireframes, user flows, and high-fidelity interfaces using Figma. Our process defines typography, colour systems, and reusable component libraries matching your technical requirements, followed by interactive prototypes. This allows you to test navigation paths before we hand over a fully documented design system to your engineering team for a clean handoff.

Features
Deliverables & Impact
UX-derived content modelling
We map your user flows and design requirements into the schema before any config — so the model mirrors how people actually use the product
Custom-coded headless schema
Document types, objects, and field arrays built around your real relational data
API-first content exposure
Clean GraphQL or REST endpoints your frontend consumes directly
Tailored authoring workspace
Editors get optimised field groupings, validation rules, and real-time preview
Built-in validation and preview
Content is checked at entry and previewed before publish
Frontend-agnostic delivery
Structured JSON that drops into Next.js, Nuxt, Remix, or Astro
Single source of structured content
One repository feeds web, mobile, and product catalogues without duplication
Use Cases
Technical Scenarios &
Implementations
Monolithic and legacy CMS migrations
Replacing a coupled or rigid platform where presentation and content are tangled together. We isolate your content into pure structured data modelled around real design and behavioural requirements, restoring backend security, performance, and frontend freedom.
Headless architecture and design-led builds
Launching a modern frontend framework where the backend schema must mirror exact user experience layouts. We architect the content repository and APIs based on your user flows, ensuring data structures and designs stay in lockstep from day one.
Frontend engineering enablement
Eliminating time wasted by developers restructuring awkward data layouts or working around platform constraints. We deliver clean, predictable JSON so your team can focus entirely on building core features instead of fighting the backend.
Omnichannel content delivery
Serving a website, mobile application, and digital product catalogue simultaneously from a single location. We implement a centralised, structured repository that distributes content to every digital channel without duplication.
Process
Delivery Roadmap
UX and content discovery
We run UX workshops to analyse user goals, map content requirements, and work out how your informational assets need to relate to one another.
Definitive content modelling
We translate those insights into a logical blueprint — the precise documents, fields, and relational links the project needs — agreed before any configuration begins.
Headless schema development
We code and configure the custom schemas directly in a modern headless CMS, setting up validation rules and tailoring the editing interface for your authors.
API testing and developer handoff
We verify the schemas expose data flawlessly, help with query setup, and hand your frontend team clean, documented API endpoints.
Post-deployment technical alignment
Targeted support through the frontend integration phase — answering developer queries, adjusting schemas as requirements shift, and making sure the data lifecycle holds together.
Predictable & Transparent Plans
Free
A scoping & content-modelling taster
- Discovery • One 1-hour call
- Schema • A rough model sketch
Starter
A first headless build for a single site/app
- Discovery • One UX & content workshop
- Schema • Up to ~8–10 document types
- Authoring • Standard groupings + validation
- API / integrations • One (GraphQL or REST)
- Support • 2 weeks post-deploy
Business
A production platform with real relational content
- Discovery • Embedded discovery + content governance model
- Schema • Up to ~20 doc types + custom block/object models
- Authoring • Tailored workspace, validation, live preview
- API / integrations • One + a downstream integration
- Support • 4–6 weeks post-deploy
FAQs
Common Questions
Do you build the actual website frontend?
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No — we architect and deploy the backend content engine. We establish how content should behave using UX methods, build the schemas in a modern headless CMS, and expose clean APIs, so your frontend developers can build the UI without hitting data-schema limitations.
Why bring UX into setting up a CMS?
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Because most CMS setups fail for the opposite reason — they are built around arbitrary templates rather than user needs. Modelling the content off real user journeys and actual design requirements first is what prevents major structural reworks later.
What do my frontend developers get at handoff?
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A fully configured headless CMS workspace, documented schema structures, and ready-to-query API endpoints that return predictable JSON aligned to the frontend design — not a backend they have to reverse-engineer.
What makes a modern headless CMS better than something like WordPress?
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A headless CMS treats content as pure structured data, fully separated from the presentation layer. You get faster performance, a smaller attack surface, room to scale, and the freedom to use whatever frontend technology best suits the project.
Can our team run the CMS once you have handed it over?
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Yes — that is the point. The authoring workspace is built for your content team, and we hand over documentation and a walkthrough rather than create a dependency. We are on hand if requirements shift, but day-to-day authoring is yours.
Tech Stack
Proof
Case Studies
Recent projects built on this product.

Ministry of Education
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FairWay Resolution
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A digital platform that makes it easy for consumers to resolve financial complaints and manage regulatory obligations.

Ministry of Education
Kauwhata Reo
A digital platform that brings together te reo Māori teaching and learning resources into one multimedia-rich experience.
Get Started
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Or contact us directly with more details.

