Product
Web Frontend
A production-ready user interface codebase that connects directly to your backend APIs.
A pre-built code repository providing the foundational user interface architecture for web applications. The package includes responsive layouts, a customisable component library, global state management, routing, and performance optimisations. We deploy it directly to your environment and map the API connections to link it with your backend servers or content management systems.
Who this is for
This product is for founders, product managers, and engineering teams who need a fast, production-ready web user interface for their software application but want to avoid building the foundational frontend codebase from scratch. It is designed for organisations looking to shorten their launch timelines by using a pre-configured, high-performance frontend layer that is ready to connect to their backend APIs.
What's Under The Hood
Features that
mean business
Decoupled (headless) architecture
→ The website reads from your content hub but runs independently — change one without breaking the other
Server-side rendering and edge delivery
→ Pages arrive in under a second, wherever your visitors are
Built-in SEO and metadata control
→ Structured, crawlable markup, so search engines rank you rather than just render you
Component-driven UI
→ A consistent, reusable interface that's fast to extend and never drifts out of brand
Editor-friendly publishing
→ Your team ships content changes themselves — no developer in the loop
Accessibility built in
→ WCAG-compliant from the first component, not bolted on after an audit
Open standards, no lock-in
→ Built on Next.js and React, so you own the code and are not tied to a proprietary site builder
Use Cases
When this
comes into play
Replacing a slow, monolithic CMS site
Your WordPress or legacy build has become slow and rigid. We put a fast, decoupled front-end over a headless hub so the site finally keeps up.
Launching a content-heavy public platform
Government, education, or information sites with large libraries that need to be fast, findable, and accessible at scale.
Separating design from content for a rebrand
You want to restyle without touching the underlying content. A decoupled front-end lets you redesign the surface and leave the data alone.
Fixing a site that tanks Core Web Vitals
Performance is dragging your rankings and bounce rate. We rebuild the front-end around speed as a first principle.
Giving editors real autonomy
Your content team is blocked on developers for routine changes. We hand them a front-end that updates the moment they publish.
Onboarding & Support
You're not on your own
Front-end architecture
We set up the decoupled structure — rendering strategy, routing, and how the front-end reads from your content hub.
Component library build
A documented set of reusable, on-brand UI components the rest of the site is assembled from.
Performance and SEO engineering
Core Web Vitals tuning, structured metadata, and edge delivery configured for speed and search.
Accessibility implementation
WCAG-compliant components and markup, tested with assistive technology, built in from the start.
Content-hub integration
We wire the front-end to your CMS so editorial changes flow through without a deploy.
Handover and documentation
A walkthrough of the architecture and component library so your team can extend the site without us.
Proof
Where we've shipped this
Recent projects built on this product.
Ministry of Education
Kauwhata Reo
A digital platform that brings together te reo Māori teaching and learning resources into one multimedia-rich experience.
Stats NZ
2018 Census Place Summaries
An interactive tool that helps anyone explore 2018 Census data — from national figures through to the small areas where people live.
Ministry of Education
National Certificate of Educational Achievement
A digital hub that gives educators easy access to NCEA achievement standards, assessments, and qualification resources.
Ministry for Primary Industries
Food Safety Rules
A guided tool that helps food businesses work out exactly which food safety rules apply to them — from the right plan through to registration.
Greater Wellington Regional Council
Environmental Data Dashboard
A data-visualisation platform that makes it simple to track environmental conditions across air, land, water, and coast.
FairWay Resolution
Financial Dispute Resolution Service
A digital platform that makes it easy for consumers to resolve financial complaints and manage regulatory obligations.
FAQs
Common questions
Will this work with our existing CMS?
+
Most headless or API-capable CMSs can feed a decoupled front-end directly. If you're on a traditional monolith, we expose its content through an API first.
Is a decoupled site harder for our editors to use?
+
No — usually easier. Editors keep working in the CMS they know; the front-end just renders what they publish, instantly. Nothing about the publishing experience gets more technical.
Won't a custom front-end be harder to maintain than a website builder?
+
It's built on open standards (Next.js, React) your team or any agency can pick up — not a proprietary builder you're locked into. The component library and documentation make changes routine, not risky.
How is this different from just building a website?
+
A traditional website ties design and content together; this deliberately separates them. You get speed, a clean rebuild path, and editorial freedom a CMS-bound site cannot match.
What does it pair well with?
+
It's the front-end half of a content platform: the Content Management Platform is the hub your editors work in, while Advanced Search and Data Dashboards plug straight into the same front-end. Together they make a full, composable content stack.
Built With
Get Started
Ready to roll out Web Frontend?
Or contact us directly with more details.